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Hyundai creates RX team to accelerate Atlas humanoid robot production
Confirmed
In Short: Hyundai Motor Group has appointed former Amazon AI executive Rohit Prasad as CEO of Boston Dynamics to accelerate the commercialization of humanoid robots like Atlas.

Hyundai Motor Group has appointed former Amazon artificial intelligence executive Rohit Prasad as the new CEO of Boston Dynamics, the robotics unit it acquired in 2021.
Prasad, who played a key role in developing Amazon's voice assistant Alexa, will lead Boston Dynamics' efforts to develop 'Physical AI,' intelligent robots capable of working independently in various settings.
Hyundai Motor Group plans to introduce Boston Dynamics' Atlas humanoid robot at its Georgia factory in 2028, with production scaling up to 30,000 units annually.
The company is investing $100 million to build an advanced robotics and AI center near Boston Dynamics' headquarters in Waltham, Massachusetts.
Hyundai is also partnering with Nvidia and Google DeepMind to aid in the development of Atlas.
Chang Jae-hoon, vice chair of Hyundai Motor Group and chair of Boston Dynamics' board, said the company's robotics, AI expertise, and manufacturing capabilities provide a strong foundation for scaling physical AI.
Hyundai Motor Group won 16 honors at the 2026 International Design Excellence Awards organized by the Industrial Designers Society of America (IDSA), including a gold award for its E3W & E4W Electric Micro Mobility Concepts in the Concepts & Speculative Design category.
What this adds
Hyundai's efforts to commercialize Atlas and other humanoid robots face uncertainties in the U.S., as noted by media reports.
Background
Chinese firm Unitree Robotics has unveiled the H2-X Kung Fu Legend Guardian, a humanoid robot designed for security and rescue roles.
Chinese firm Unitree Robotics has launched the H2 humanoid robot, drawing global attention.
What's confirmed
- Indian-origin artificial intelligence expert Rohit Prasad, who played a key role in developing Amazon's voice assistant Alexa, has been appointed chief executive officer of Boston Dynamics, the humanoid robot maker owned by Hyundai Motor Group.
What's still developing
- Korea’s current account surplus quadruples to $117bn in Q2 HD Hyundai steps up efforts to commercialize unmanned excava..
- Hyundai Motor, LG, Doosan face uncertainty over U.S.
- Former employees told Semafor that they were under pressure to integrate tens of thousands of working humanoids into Hyundai’s automotive plants over the next few years.
