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Has Samsung quietly killed its Music Frame speaker?
Developing
In Short: Samsung unveiled The Frame (2026) and The Frame Pro (2026) at CES 2026, offering four add-on bezel options and multiple screen sizes.

Samsung unveiled The Frame (2026), also known as LS03HE, at the CES event in January 2026, and made it available for purchase in April 2026.
The Frame (2026) comes in four screen sizes: 55-inch, 65-inch, 75-inch, and 85-inch, featuring a VA LCD panel with a Quantum Dot layer, a 3,840 x 2,160 pixels resolution, and a 144Hz refresh rate with AMD FreeSync Premium support.
Samsung also introduced The Frame Pro (2026), an advanced version of the model, alongside four add-on bezel options: Modern Brown, Modern Teak, Modern White, and Sand Gold Model.
The company launched the original The Frame TV in 2017, aiming to create a device that could function both as a TV and a photo frame.
In addition to The Frame models, Samsung launched three OLED TVs in 2026, with the S95H as the flagship model.
The S95H uses next-generation 4K OLED panels with higher brightness levels, with peak brightness up to 3,000 nits.
The 55-inch, 65-inch, and 77-inch variants of the S95H use Samsung Display’s latest QD-OLED panels, while the 83-inch model uses an LG Display WRGB OLED panel.
Samsung’s new The Frame models and OLED TVs offer a blend of aesthetic design and advanced display technology, catering to consumers seeking both functionality and style.
Samsung’s continued focus on integrating art and technology in its products reflects a broader trend in the tech industry towards creating devices that enhance home decor.
Samsung’s new models are part of a larger strategy to maintain its position as a leader in the premium TV market, competing with other tech giants like LG and Sony.
What this adds
Samsung is also quietly discontinuing its Samsung Sound app, which was introduced just a few months ago to set up and control its Wi-Fi speakers and soundbars.
This report adds details about the new The Frame models and the S95H OLED TV, expanding on the previously reported launch of new The Frame models.
Background
In addition to the new The Frame models, Samsung launched three OLED TVs in 2026, with the S95H as the flagship model.
Samsung is quietly discontinuing its Samsung Sound app, which was introduced just a few months ago to set up and control its Wi-Fi speakers and soundbars.
What's still developing
- The company made The Frame (2026) available to purchase for the first time in April 2026, in many countries around the world, including the United States.
- To make it look like a frame, the brand offered it with bezels around the display that looked similar to those on an actual photo frame.
- The S95H introduces a new design language called FloatLayer Design, making its debut on a Samsung OLED TV.
- It resembles the design of The Frame series but features a metallic finish instead of a wood-like aesthetic.
- It is also Samsung's first OLED TV with access to Art Store and Art Mode.
