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Dallas Mavericks' Flagg Snacks on Peanut Butter and Jelly During Game

Confirmed

Sports Desk

In Short: Dallas Mavericks forward Cooper Flagg has been making headlines for his unconventional in-game snack: a peanut butter and jelly sandwich.

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Photo: Evan-Amos / Wikimedia Commons (Public domain)

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Cooper Flagg’s SECRET Weapon Is a PB&J Sandwich. Locked On Mavericks-Hit

Dallas Mavericks forward Cooper Flagg has been making headlines for his unconventional in-game snack: a peanut butter and jelly sandwich. During a recent game against the Utah Jazz, Flagg, who racked up 21 points, 10 rebounds, seven assists, and three steals, was seen enjoying the snack.

In a post-game interview, Flagg explained his choice, saying, "I'm just trying to stay ahead of it." He elaborated, "Sometimes you need a little sugar hit to keep it going on the court."

Flagg's snack habit has not gone unnoticed by his teammates or analysts. Mavericks legend Dirk Nowitzki, who contributes as an analyst on Amazon Prime, commented on Flagg's unique approach to fueling his performance.

During a game against the Brooklyn Nets, Flagg was seen with a small plastic bag containing a peanut butter and jelly sandwich. He took a bite while the team had a comfortable lead and was heading to the bench early in the fourth quarter.

When asked about his snack, Flagg said, "I was supposed to bring the peanut butter and jelly. Just know, I was supposed to have a peanut butter and jelly. So I'm going to have one, but it was supposed to be this thing."

Flagg's preference for peanut butter and jelly sandwiches is part of a broader trend in the food industry. Justin’s, a category leader known for crafting organic products, recently introduced a new confection: JUSTIN’S ® Peanut Caramel Nougat Chocolate Candy Bars.

These bars are USDA-certified organic and Non-GMO Project Verified, available in both dark and milk chocolate varieties. The introduction of these bars coincides with emerging research suggesting that peanut butter may offer benefits beyond basic nutrition.

A recent study followed 120 adults aged 66 to 89 over six months, with half assigned to eat 43 grams of peanut butter daily. Both the peanut and peanut butter groups showed improvements in immediate memory compared to the control group.

The study also found that the peanut butter group showed improvements in lower-body strength and faster sit-to-stand test times, indicating increased muscle power.

While Flagg prefers smooth peanut butter and grape jelly, his teammate Dorian Gafford expressed a different preference, saying, "That one I understand: peanut butter, banana and honey. But I don't know about just [peanut butter and banana]."

What this adds

The peanut butter and jelly sandwich has become a cultural icon, with recent media attention highlighting its potential health benefits and its role in athletes' performance.

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