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Nintendo Says No More Price Hikes for Switch 2
Confirmed
In Short: Nintendo has announced it will not raise the price of the Switch 2 again despite ongoing memory shortages.
Nintendo, which unveiled its first half fiscal year 2027 results, has confirmed it has secured sufficient memory supplies to continue manufacturing Switch 2 consoles.
Despite previous price hikes, Nintendo has stated that it will not increase the price of the Switch 2 further.
Nintendo president Shuntaro Furukawa told shareholders that the company has no plans to raise the price of the $449.99 Switch 2.
The company’s latest financial data shows a 37% year-over-year drop in Switch 2 sales and an 16% decline in operating profit.
Nintendo’s decision to maintain the current price comes amid global memory and storage shortages driven by AI demand.
Nintendo has already raised the price of the Switch 2 earlier this year by $50 in the US, €30 in Europe, and ¥10,000 in Japan.
The company’s latest financial report revealed that sales for the Switch 2 have dropped significantly, with operating profit also declining.
Nintendo’s main memory chip maker, Macronix, is phasing out its ROM chip business, impacting the supply chain.
Despite these challenges, Nintendo’s latest console has sold over 26 million units, outperforming its predecessor in the same timeframe.
The company’s focus remains on maintaining the current price point and addressing the memory shortage without further price increases.
Nintendo’s latest financial data also highlights the impact of the memory shortage and the lack of high-profile titles on the Switch 2’s performance.
Nintendo’s president has reiterated that the company is not considering another price increase for the Switch 2.
What this adds
Nintendo’s decision to maintain the current price reflects its commitment to addressing the memory shortage without further burdening consumers.
Despite the memory shortage, Nintendo’s latest console has sold over 26 million units, outperforming its predecessor in the same timeframe.
Nintendo’s latest financial report also highlights the significant impact of the memory shortage on the company’s operations.
What's confirmed
- Nintendo’s president has said they are not considering another price increase for the Switch 2.
- Speaking of memory, Nintendo said today that there has been no major change to the memory situation.
What's still developing
- Although that was technically the first price hike for the console itself, prior to the Switch 2's launch last year, Nintendo raised the price of Switch 2 accessories in the US as a result of the Trump Administration's tariffs.
- Xbox has likewise gone through multiple rounds of price hikes for its Series X and Series S consoles, with the most recent having taken place in August.
- That same crisis pushed one of Nintendo's longtime ROM suppliers to exit the business, opting instead to focus on the more lucrative business segments.
- ROM memory is used in Switch cartridges, though Nintendo hasn't commented on the news.
- As a result, the platform holder does not plan to increase the price of the Switch 2.
- Still, Switch 2 sales are tracking ahead of the Switch 1.
- Since AI has burst onto the scene, memory demand has risen sharply, driving price increases across all devices, including gaming consoles.
- The RAM crisis is pushing video game hardware makers to reassess release dates and price points Last week, Nintendo president Shuntaro Furukawa told shareholders that the house of Mario had no current plans to raise the price of its $449.99 Switch 2.
- Art director Aya Shida and series producer Eiji Aonuma set out the thinking in Part 2 of Nintendo’s Ask the Developer interview, published on 2 November.
- A supermajority of the presentation was devoted to The Legend of Zelda: Ocarina of Time for Switch 2, which confirmed a November 5 release.
- Critical Leap and developer Mother Gaia Studio have announced that The Posthumous Investigation will be released for Nintendo Switch.
- The game launched in Japan for Nintendo 3DS and worldwide for iOS and Android devices in July 2017.
Sources
- Eurogamer.netlink
- Insider Gaminglink
- Nintendo Everythinglink
- Nintendo Lifelink
- Polygon.comlink
- The Vergelink
- Well-Playedlink
- Nintendoworldreportlink
- Nintendoeverythinglink
- Animenewsnetworklink
- Thepcenthusiastlink
- Attractionsmagazinelink
- Lordsofgaminglink
- Gamingbiblelink
- Engadgetlink
- Tech-Insiderlink
- RGT 85 — video link