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Today Show Hosts Unveil Spectacular Halloween Costumes
Confirmed
In Short: The hosts of NBC's Today Show have once again impressed viewers with their Halloween costumes, which were unveiled today.
The hosts of NBC's Today Show have once again impressed viewers with their Halloween costumes, which were unveiled today.
Sara Haines, Hoda Kotb, and Savannah Guthrie each donned costumes that showcased their creativity and attention to detail.
Hoda Kotb transformed into a Radio City Rockette, complete with a sparkling green dress, while Sara Haines dressed up as Simone Biles during the 2024 Olympics.
Savannah Guthrie opted for a pop star look, striking poses in black hot pants with a blue ombré butterfly motif and silver rhinestones.
These costumes are part of a long-standing tradition where the Today Show hosts showcase their Halloween creativity, often featuring intricate and over-the-top designs.
Paris Hilton also shared her Halloween costumes, paying homage to Britney Spears performing 'I’m a Slave 4 U' at the 2001 VMAs for the fourth year in a row.
In addition to her Britney Spears tribute, Hilton dressed up as a Disney princess, with her daughter North West transforming into a Bad Girls Club star.
Janelle Monae prepared for Wondaween by transforming into a green, decomposing zombie-like creature, which she dubbed 'Hostess With the Mostess' in a video showing her makeup process.
Other celebrities, including Kim Kardashian, Victoria Justice, and Nick Bosa, have also shared their Halloween costumes, ranging from Disney princesses to pop stars.
The tradition of dressing up for Halloween dates back thousands of years to the ancient Celtic festival of Samhain, where people would wear costumes resembling animals to ward off evil spirits.
While Halloween is still a few days away, celebrities are already sharing their costumes, with many finding inspiration in recent events and pop culture moments.
From Britney Spears to Disney princesses, the costumes reflect a blend of nostalgia and current trends, ensuring that this year's Halloween will be as memorable as ever.
What this adds
The Today Show's Halloween costumes continue a tradition of over-the-top and detailed looks, as noted in prior WarpBeat coverage.
The costumes reflect a blend of ancient traditions and modern pop culture, showcasing the enduring appeal of Halloween.
Background
The Today Show's Halloween costumes have consistently impressed viewers, with this year's costumes continuing the tradition of over-the-top and detailed looks.
What's confirmed
- Whether you’re searching for some last-minute inspo or simply want to check out what the biggest names in entertainment are doing for the holiday this year, keep reading to learn about the best Halloween costumes we’ve seen below — and keep checking back for updates!
What's still developing
- People have been dressing up in costumes on October 31 for more than 2,000 years—but the practice wasn't always associated with jack-o'-lanterns and trick-or-treating.
- So if you've ever wondered why trick-or-treaters march around neighborhoods in furry cat ears and DIY witch costumes asking for candy, the holiday's ancient roots can explain why.
- In fact, dressing up in costume is likely the very first (and oldest) Halloween tradition.
- “Britney is not only an icon, but also a dear friend, and I’ll always love celebrating her and the incredible impact she’s had on all of us,” Hilton told Billboard of the look.
- As for costumes specifically honoring something that happened in 2026, Owen Thiele and Benito Skinner are arguably the front runners with a two-person look that recreated one of the year’s buzziest pop collaborations.
- (Whether you’re a celebrity or not, there’s still time to pull together a 2026-specific Halloween look — here’s some ideas Billboard put together recently referencing Bad Bunny’s Super Bowl performance, Taylor Swift watching the New York Knicks and more.) With the next few days bringing more and more ‘stumes leading up to the main event on Saturday (Oct.
- Paris Hilton returned with another Halloween tribute to her friend and pop icon Britney Spears — which she premiered in photos shared exclusively with Billboard — as well as a wholesome family dress-up borrowed from a beloved Disney princess movie.
- Nick Bosa and his girlfriend Ella Ailiff dressed up as Crimson Chin and Cleft the Boy Chin Wonder from The Fairly OddParents for the team’s Halloween party last night 💀😅 pic.twitter.com/Sha2rXQtme Ricky Pearsall with the Austin Powers costume for the 49ers Halloween party 😅 pic.twitter.com/CKXSgbCYPC Brock Purdy and his wife, who is expecting, found a clever way to celebrate Halloween and their growing family. #49ers Brock Jenna Purdy dressed up as Sulley and Mike Wazowski for their annual Halloween Party 😅 pic.twitter.com/Lbez6MuhvN With the Michael Jackson movie coming out this year, the singer is a popular choice for costumes.
- The superstar explained why she dressed herself as Disney princess Belle and her kids as Chip and Lumière after fans criticized the costumes online.
- “ Leni ‘s biological dad Flavio, he asked me to be partners with him and his pizza ventures,” Heidi told People about becoming an investor in the restaurant.
- “10/10 👏👏👏 put her in the show!!” one fan wrote on Instagram.
- The hosts of some of morning and daytime TV’s biggest shows once again proved that Halloween costumes aren’t just for kids.