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Where to preorder the iPhone 18 Pro and Pro Max

Confirmed

Technology Desk

In Short: Apple has launched preorders for the iPhone 18 Pro and iPhone 18 Pro Max, with delivery dates expected to slip as demand grows.

Apple iPhone 13 Pro and 13 Pro Max
Photo: SimonWaldherr / Wikimedia Commons (CC BY-SA 4.0)

Apple has launched preorders for the iPhone 18 Pro and iPhone 18 Pro Max at 5:00 a.m. on Saturday, September 16, according to reports. The launch is part of a broader strategy that includes the upcoming iPhone Duo, which starts at $1,999 for 256GB of storage, with configurations topping out at 2TB, as reported by Cult of Mac.

Preorder demand is expected to cause delivery dates to slip quickly, with wireless carriers offering incentives such as up to $1,200 in bill credits when customers preorder the iPhone 18 Pro or iPhone 18 Pro Max. AppleInsider notes that very few iPhone 18 Pro models are currently showing any shipping delays, suggesting a smoother launch compared to previous years.

Apple has also made it easier for customers to prepare for their preorders by offering a preorder preparation option. This feature allows buyers to select their preferred configuration and payment method, which can speed up the checkout process now that preorders are live. The Apple Store is back online, with preorders for the iPhone 18 Pro and iPhone 18 Pro Max officially open.

The iPhone 18 Pro and iPhone 18 Pro Max are set to arrive in stores on September 18, the same day as the iPhone Duo, marking a significant shift in Apple's product launch strategy. Rajesh Pandey, a technology writer with over a decade of experience, highlights the importance of these new models in Apple's ecosystem. With the launch of the iPhone Duo, Apple is expanding its product lineup to cater to a broader range of consumers.

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