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Beloved toy retailer continues comeback with new California store as nostalgic shoppers rejoice
Developing
The retailer said its toy sales during the first quarter of fiscal 2022 were 15 times higher than during the comparable period before the Toys R Us partnership. The mall’s website lists Toys R Us as "Coming Soon," while the retailer’s website now shows more than 30 standalone and flagship locations nationwide.
An opening date for the The Northridge store has not yet been announced. Shmidman said the company had increased the brand’s global retail footprint by more than 50% since acquiring Toys R Us, with more than 1,400 stores and e-commerce sites across 31 countries at the time.
"Macy’s cannot wait to bring the Toys R Us experience to life in our stores," Macy’s Chief Merchandising Officer Nata Dvir said at the time.
What's confirmed
What's still developing
- The mall’s website lists Toys R Us as "Coming Soon," while the retailer’s website now shows more than 30 standalone and flagship locations nationwide.
- An opening date for the The Northridge store has not yet been announced.
- "Macy’s cannot wait to bring the Toys R Us experience to life in our stores," Macy’s Chief Merchandising Officer Nata Dvir said at the time.
- The retailer said its toy sales during the first quarter of fiscal 2022 were 15 times higher than during the comparable period before the Toys R Us partnership.
- Shmidman said the company had increased the brand’s global retail footprint by more than 50% since acquiring Toys R Us, with more than 1,400 stores and e-commerce sites across 31 countries at the time.
Sources
- Fox Businesslink